MYM 94: | Unleashing Your Unique Story: Tips from a PR Pro

Send us Fan MailJoin Kay Suthar as she interviews Andrea Walker-Leidy, founder of Walker Publicity, on this week's episode of Make Your Mark Podcast. Andrea shares her journey of helping small businesses and individuals share their unique stories and get their messaging out there in the right way. She emphasizes the importance of flexibility, effective branding, content and consistency in social media marketing, and delegating tasks to grow your business. Here's a breakdown of what to expect in this episode:Andrea's background and journey, from her English degree to founding Walker PublicityThe gap between journalists and large PR firms and the small businesses that need help with their messagingThe importance of using the right words and understanding customer perceptions to establish effective brandingAvoiding the common mistake of micromanaging everything instead of investing in things that will grow the businessThe importance of content and consistency in social media marketing, as well as the benefits of guest podcasting as a marketing tool.And so much more!About Andrea Walker – Leidy: Andrea Walker-Leidy is the founder and president of Walker Publicity, a marketing, publicity, reputation management, public relations, and social media company. She has a passion for storytelling and helping others share their unique stories. She is also a freelance writer, with past work featured in several Detroit publications. Andrea has received recognition as Young Professional of the Year by the Rochester Regional Chamber of Commerce in 2010 and joined the Elite 40 Under 40 of Oakland County Class in 2016. She is a member of the Public Relations Society of America and its Detroit chapter. Andrea is also a supporter of nonprofit work and spends her free time with her family and two giant labradoodle pups.Connect with Andrea Walker – Leidy on…LinkedIn: https://www.linkedin.com/in/walkerpr/Instagram: https://www.instagram.com/walkerpublicity/Website: https://walkerpublicity.com/Connect with Kay Suthar!Website: https://makeyourmarkagency.com/LinkedIn: https://www.linkedin.com/in/kay-suthar-make-your-mark/Go ahead and check out my podcast agency: https://makeyourmarkagency.com/For more info, please feel free to email me at [email protected] Gifts from Kay Suthar:3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com