Mys, sociala klubbar och maximalism

I veckans avsnitt: ✔ Intervju med Johanna Göransson, livsstils- och konsumtionsexpert på Ungdomsbarometern, om deras senaste trendrapport. ✔ Därför tror unga att fenomen som ”cozy rebellion”, ”blue collar-comeback” och maximalism kommer att prägla 2026. ✔ Så kan varumärken förstå de underliggande behoven – och bli relevanta i ungdomskulturen. ✔ Så rimmar ”third spaces” med gen Z:s och gen alphas förkärlek till gemenskap inom satta ramar.Medverkande: Amanda Törner och Johanna Göransson. Producent: Julia Siwertz. Ansvarig utgivare: Andreas Rågsjö Thorell.

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This episode was published on December 12, 2025.

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