Myynti, pelataanko yhdessä? t. Markkinointi

Mistä palasista koostuu myynnin ja markkinoinnin yhteistyö? Miksi se ei aina toimi ja miten sitä voisi parantaa? Jaksossa keskustellaan muun muassa johtamisen, mittareiden ja viestinnän vaikutuksesta saumattomaan yhteistyöhön myynnin ja markkinoinnin välillä. Keskustelussa mukana on IAB:n Mira Vaurulan lisäksi myös Pasi Raassina IAB:lta ja RADLYltä Emma Lehtovaara. Tämän jakson sinulle tarjoaa kaupallinen yhteistyökumppanimme RADLY

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This episode is 43 minutes long.

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This episode was published on June 16, 2020.

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