Nael Atweh on Building Grass Fed Music: Artist Development, R&B Innovation, and Redefining the Music Industry"

from Well Rooted · host Haneen Jarrar

In this re-release episode of Well Rooted, host Haneen Jarrar sits down with Nael Atweh, founder and president of Grass Fed Music, to dive into the world of music industry innovation and artist development. Known for discovering and nurturing top-tier talent, Nael represents breakout R&B star Sabrina Claudio and DJ Habibeats, a cultural icon shaping today's global music scene. Nael opens up about his journey in talent management, his passion for developing authentic artists, and the inspiration behind launching Grass Fed Music with his wife and partner Alyce Hayek, who serves as the company's vice president. Together, they've built a powerhouse label redefining what it means to build a sustainable, independent music career. Tune in to learn how Nael identifies raw talent, creates viral hits, and helps artists thrive in an ever-evolving music landscape — and discover what it really takes to succeed in the modern music business. Learn more about Grass Fed Music HERE Watch the full episode on YouTube HERE Learn more about Jarrar & Associates and book your free consultation HERE

Episode metadata supplied by the publisher feed · Published Oct 10, 2025

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Nael Atweh on Building Grass Fed Music: Artist Development, R&B Innovation, and Redefining the Music Industry"

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