Naming di successo tra marketing e creatività

What this episode covers

Ogni prodotto, servizio, linea di produzione, azienda o startup ha bisogno di un nome. Crearne uno non è semplice e richiede uno studio approfondito oltre che comprovata esperienza nel settore. Occorre avere una base di formazione linguistica e seguire delle regole ben precise. Nel workshop verranno proposti una serie di esempi pratici di nomi esistenti, verranno spiegate le etimologie, le assonanze, i suoni e i motivi per i quali quei determinati nomi sono stati scelti. Verranno inoltre elencate le regole principali per la creazione di un buon naming e le modalità in cui devono essere applicate.

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Frequently Asked Questions

How long is this episode of Smau Academy?

This episode is 46 minutes long.

When was this Smau Academy episode published?

This episode was published on July 15, 2019.

What is this episode about?

Ogni prodotto, servizio, linea di produzione, azienda o startup ha bisogno di un nome. Crearne uno non è semplice e richiede uno studio approfondito oltre che comprovata esperienza nel settore. Occorre avere una base di formazione linguistica e...

Can I download this Smau Academy episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.