Når botanik tiltrækker brands

Hvordan kan en botanisk have blive et globalt, ko…

An episode of the BARC Scandinavia podcast, hosted by BARC Scandinavia, titled "Når botanik tiltrækker brands" was published on January 10, 2022 and runs 34 minutes.

January 10, 2022 ·34m · BARC Scandinavia

0:00 / 0:00

Summary

Hvordan kan en botanisk have blive et globalt, kommercielt brand, der arbejder sammen med nogle af verdens største virksomheder? Det ved Adam Thow. Han arbejder for Royal Botanic Gardens, Kew, som er en verdens mest berømte botaniske haver. RBG, Kew er frontrunner på verdensplan på en lang række områder - bl.a. forskning i biodiversitet, men de er også blevet et globalt, kommercielt brand, som mange inden for kultursektoren kigger hen i mod. Hvad er det de gør så godt? Adam Thow har et særligt fokus på at lave partnerskaber med store virksomheder, hvor man laver fælles produkter, som er baseret på deres egen certificering. Altså en mærkningsordning, der på linje med nøglehulsmærket o.lign. certificerer, at et produkt lever op til Kews standarder ift. bæredygtighed og beskyttelse eller sågar fremme af biodiversitet. Det gør, at den store viden og faglighed, som de besidder inden for botanik, - kan bringes i spil i disse produktsamarbejder. Medvirkende: Adam Thow. Vært: Christian Goldbach

Episode Description

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

BARC - The British Automobile Racing Club Audio News and Interviews BARC LTD / CRE8MEDIA LTD 2025 2025 Audio News and Interviews from the British Automobile Racing Club / BARC First formed in 1912 as The Cyclecar Club, today the British Automobile Racing Club organises races at almost every venue in Britain, including meetings at Anglesey, Brands Hatch, Cadwell Park, Castle Combe, Croft, Donington Park, Knockhill, Lydden Hill, Oulton Park, Pembrey, Rockingham, Silverstone, Snetterton, and of course the BARC’s home circuit, Thruxton. Radio Diane Diane Friedli Je suis Diane Friedli, pasteure de l'EREN (Église réformée évangélique du Canton de Neuchâtel). J’exerce mon ministère à Auvernier et Colombier, dans la paroisse de La BARC. Goodwood 75th Members Meeting - 18 - 19 March 2017. CRE8MEDIA LTD The Goodwood Members’ Meeting is an epic weekend of motor racing founded by Lord March, which aims to recreate the atmosphere and camaraderie of the original BARC Members’ Meetings held at Goodwood throughout the 1950s and 1960s.As well as a full programme of racing, the Members’ Meeting features all kinds of cars from classic tin-tops and GTs, to motorcycles and open wheeled Formula 3 and F1 machines, offering visitors a friendly and intimate atmosphere with no crowds. A winning formula of spectacular cars, high-speed track demonstrations, fun-packed festivities and great entertainment; along with the very best food and drink. When Life Gives You Parkinson's Curiouscast Larry Gifford has Parkinson’s disease, and he wants to talk about it. When Life Gives You Parkinson’s chronicles Larry’s journey following diagnosis at age 45, but he knows he’s only part of the story. The podcast gives voice to the fascinating people that make up the Parkinson’s community and beyond — his family, his fellow people with Parkinson’s, care partners, advocates, researchers and healthcare providers. Through these interviews, the podcast informs and inspires others to share their own stories revealing the challenges and growth offered by the Parkinson’s journey. Larry is a seasoned broadcaster and the podcast is co-hosted by then-radio personality Niki Reitmayer until 2020 when Larry’s wife Rebecca takes on the role. Special thank you to our partners. Presenting partner is Parkinson Canada, content and promotional partner Spotlight YOPD, and The Michael J. Fox Foundation for Parkinson’s Research Parkinson’s IQ + You, PD Avengers, World Parkinson Congress #WPC2023 in Barc