Natalie Collins, President of CAWG | Behind the Deal Episode #5

In this episode of Behind the Deal, we sit down with Natalie Collins, President of the California Association of Winegrape Growers (CAWG), to explore the state of California’s winegrape industry and the key issues facing growers today. Natalie shares her journey from local ag leadership to becoming the voice for over 600,000 acres of vineyards across the state. We dive into labor challenges, regulatory hurdles, and the impact of changing consumer trends on the future of California wine. Whether you're in ag real estate, vineyard operations, or simply interested in the business behind the bottle — this conversation offers valuable insight into one of California’s most iconic industries. If you'd like to learn more about CAWG and all the tools and resources they have available be sure to check out there website. https://www.cawg.org/ Be sure to Subscribe to this channel for more conversations with the people shaping land, deals, and opportunity across the Golden State.