National Blood Donor Week: NZ Blood Service CEO Sam Cliffe calls for more donations

Kerre Woodham talks to NZ Blood Service CEO Sam Cliffe at the start of National Blood Donor week.  NZ Blood is asking Kiwi's to find their superpower and start saving lives by becoming a blood or plasma donor.  COVID's impact on the methods of recruiting young blood donors has led to a decrease in the number of young people donating blood. Since 2020, there has been a 25% decrease in the numbers of 16-25 year olds and the current average age of donors is 43, with 18% over 60. See omnystudio.com/listener for privacy information.