EPISODE · Jun 19, 2025 · 9 MIN

ナッジ

from ニュースの学校 · host 朝日新聞ポッドキャスト

ナッジは人の行動を自然に変える情報提供の方法を指します。例えば、コンビニのレジの前の足跡マークは、足跡の上に乗りたい心理を利用して自然に間隔を空けて並ぶよう促し、ナッジが活用されています。片側空けず2列で乗りたくなるエスカレーター　心理学「ナッジ」活用https://www.asahi.com/articles/AST5J0FZFT5JOXIE03SM.html?iref=omny ご意見・感想・リクエスト https://bit.ly/asapoki_discord ほかにも多彩な番組を配信中！ http://t.asahi.com/womy See omnystudio.com/listener for privacy information.

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ナッジ

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