Navigating Audience Expectations and Preferences

In this episode, we breakdown a recent study commissioned by the Royal Philharmonic Orchestra, it was revealed that 76% of adults would be more likely to attend an orchestral concert if there were modernizations to the concert experience. With shorter concerts, more matinee performances, and more interactive elements like 'meet-and-greets' and social media engagement topping the list, it's clear that both new and seasoned audiences are craving a more accessible and engaging live music environment. As musicians aiming for intentional performance, understanding these evolving audience preferences can provide a roadmap for connecting more deeply with our listeners and growing a more engaged fanbase.   Link to original article: Audience want more modern concert experience    Produced by Red House Productions  Welcome to Intentional Musicianship!!!! The "Intentional Musicianship" podcast, hosted by Jeff Price, is designed for musicians who aim to elevate their performance on multiple levels. This isn't your average "how to play better" show. We go beyond technique to focus on improving your stage presence, musical storytelling, audience communication, and breaking genre norms to form a deeper connection with your audience. Whether you're an amateur, a seasoned professional, or a music educator, our goal is to help you achieve a greater return on your performance investment. This could range from building a more committed fanbase to increasing merchandise sales. We utilize an adult learning model, so we assume you already have a foundation in performance and aim to refine and innovate on your existing skills. The ultimate goal? To create unforgettable experiences that not only entertain but engage your audience on a deeper level. The call to action is to foster community, encourage engagement, and provide actionable insights, all of which can be further explored at intentionalmusicianship.com.