EPISODE · Apr 5, 2023 · 50 MIN
Navigating Crisis
from The Marketing Share · host Alec Cheung & Barb VanSomeren
Almost every company, at some point in time, will face a crisis situation, whether it be internally or externally triggered. While some companies have a dedicated communications or public relations department, it's not uncommon for marketing leaders to have these responsibilities fall under their domain. What can or should you do then when a crisis situation unfolds but you have no formal communications training? Andrew Moore, a communications expert from Narrative Public Affairs, shares his insights and best practices on how best to prepare and respond.Connect with the hosts:👉 Barb VanSomeren: https://www.linkedin.com/in/barbvansomeren/👉 Alec Cheung: https://www.linkedin.com/in/aleccheung/Connect with the Podcast Manager 👉 Cinthya Zeledón: https://www.linkedin.com/in/cinthyazeledon/Explore the video content of each podcast episode on YouTube Want to be a guest on The Marketing Share Podcast? Send us your bio and proposed interview topic to [email protected], and our Podcast Manager will get back to you.
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Almost every company, at some point in time, will face a crisis situation, whether it be internally or externally triggered. While some companies have a dedicated communications or public relations department, it's not uncommon for marketing leaders to have these responsibilities fall under their domain. What can or should you do then when a crisis situation unfolds but you have no formal communications training? Andrew Moore, a communications expert from Narrative Public Affairs, shares his ...
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Navigating Crisis
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