Navigating Fundraising and Growth in a Competitive Market 💰 | Justin Schoenfelder - E52

In this episode of Funds and Founders, we welcome back Justin, founder of Fantasy Elect, a cutting-edge political gaming startup. Justin dives into his journey over the past year, tackling fundraising challenges, optimizing user acquisition, and building a trust-driven remote team. Gain actionable insights on scaling a startup in the political arena and preparing for upcoming elections.Learn how Justin:Navigated fundraising in a volatile marketTailored user acquisition for B2B and B2CLeveraged strategic partnerships and VC relationshipsSelected the best cities and events for growthPivoted from fantasy sports to political engagementFostered a remote team culture based on trustTimestamps: 0:00 - Introduction & Year in Review2:50 - Fundraising Challenges5:32 - Choosing the Right City9:04 - Fundraising Lessons12:47 - Cold Emailing Strategies15:09 - Current Fundraising Focus16:53 - Event Optimization21:25 - Ecosystem Insights22:29 - Pivoting Customer Acquisition24:32 - Early Lessons25:44 - First Three Months vs Now29:45 - Importance of Marketing34:09 - Continuous Marketing & Feedback38:24 - Planning for Elections42:41 - Engagement in Off-Cycles46:04 - Exploring New Marketing Channels49:12 - Time Management55:09 - Team Culture & Trust57:06 - Remote Work vs In-Person59:04 - Future Plans & InsightsFollow Funds and Founders:Website: https://www.fundsandfounders.comTwitter: @fundsandfoundInstagram: @fundsandfoundersYouTube: Funds and Founders