EPISODE · Apr 19, 2024 · 50 MIN
Navigating Growth Beyond Your Niche
from The DTC Insider · host Brian Roisentul
In this episode, we sit down with Dylan Jones, the Chief Marketing Officer at Podium Nutrition, to delve into the brand's journey and strategies in the competitive Supplements industry. Here's a glimpse of what you'll learn: Current Challenges and Goals as a CMO Standing Out in a Competitive Industry Leading with Entertainment How to Know When Your Brand is Ready to Tell a New Story Key Customer Acquisition and Retention Channels Top KPIs Monitored by Podium Nutrition Custom Software for Loyalty and Retention Exploring Retail Expansion Insights on Retail Strategy Leveraging Influencers as Ambassadors The Role of Long-Form Video in Marketing Strategy Sponsor for this episode: This episode is brought to you by BSR Digital. BSR Digital helps e-commerce brands that want to scale their business to the next level through paid ads & email marketing. To learn more about BSR Digital, visit their website or book a call here.
What this episode covers
In this episode, we sit down with Dylan Jones, the Chief Marketing Officer at Podium Nutrition, to delve into the brand's journey and strategies in the competitive Supplements industry. Here's a glimpse of what you'll learn: Current Challenges and Goals as a CMO Standing Out in a Competitive Industry Leading with Entertainment How to Know When Your Brand is Ready to Tell a New Story Key Customer Acquisition and Retention Channels Top KPIs Monitored by Podium Nutrition Custom Software for Loyalty and Retention Exploring Retail Expansion Insights on Retail Strategy Leveraging Influencers as Ambassadors The Role of Long-Form Video in Marketing Strategy Sponsor for this episode: This episode is brought to you by BSR Digital. BSR Digital helps e-commerce brands that want to scale their business to the next level through paid ads & email marketing. To learn more about BSR Digital, visit their website or book a call here.
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Navigating Growth Beyond Your Niche
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