Navigating the Beverage Industry with Chris Slanga

What this episode covers

In this episode, Chris Slanga shares his journey in the beverage industry, discussing his experiences from starting as a musician to becoming the Vice President of Revenue at Red Boot Beverage. The conversation delves into the complexities of co-packing, the importance of grit and marketing in building a successful beverage brand, and the significance of relationships within the industry. Chris emphasizes the need for proper funding, strategic planning, and the reality of navigating the beverage market. The episode concludes with insights on measuring success and the value of community in the beverage world.

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How long is this episode of Drink Up?

This episode is 55 minutes long.

When was this Drink Up episode published?

This episode was published on May 16, 2026.

What is this episode about?

In this episode, Chris Slanga shares his journey in the beverage industry, discussing his experiences from starting as a musician to becoming the Vice President of Revenue at Red Boot Beverage. The conversation delves into the complexities of...

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