Navigating the Challenges and Opportunities in Paid Media with Lisa Raehsler

Join Jamil Zabaneh as he interviews Lisa Raehsler, a digital marketing expert with over 14 years of experience. Discover the evolution and future of paid media, the role of AI in campaign optimization, and top strategies for video advertising. Lisa shares her thoughts on B2B keyword research, avoiding common mistakes in paid search, and leveraging new technologies. Subscribe now on Spotify, Apple Podcasts, Amazon Music, and iHeartRadio.

Episode metadata supplied by the publisher feed · Published Aug 7, 2024

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Navigating the Challenges and Opportunities in Paid Media with Lisa Raehsler

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