NB 003 — Profiting from teaching with Sean McCabe

Today I’ve got my absolute favorite product creation and launch story to share with you! Sean McCabe started as a web design consultant, then built up a following for his true passion: hand lettering. He then started teaching and grew a massive email list and then launched a training product. He shares the story and all the launch details (including exact revenue numbers) in this episode.   Here’s where you can find Sean on the web: His main site, Seanwes.com The seanwes podcast His new book, The Overlap Technique His tshirt and print store And finally, the wildly successful Learn Lettering course Here you can see the very first tshirt Sean sold in his store.             Don’t forget to subscribe on iTunes.