NBA Takes Stake in Consumer Data Firm StellarAlgo

from Bloomberg Business of Sports · host Bloomberg

The NBA signed a multiyear deal with consumer data firm, StellarAlgo, with the league's new investment arm taking an ownership stake. Hosts Scarlet Fu and Damian Sassower speak with Bloomberg's Kim Bhasin about the deal, and to learn more about the NBA's focus on growing its investment portfolio.See omnystudio.com/listener for privacy information.

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This episode was published on January 23, 2023.

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