NBA WNBA Team Up with TikTok | NBA News

The NBA and WNBA are teaming up with TikTok for a massive global content push, launching TikTok GamePlan to help fans discover live games and big moments—capitalizing on the fact that over a billion TikTok users are basketball fans. Creators get behind-the-scenes access to events like the WNBA All-Star Weekend, while the platform’s 30 million combined league followers grow even stronger. With sports content on TikTok making fans 42% more likely to watch live games, this partnership is all about meeting fans where they are, turning excitement into action—and turning the court into a global stage. Listen in comfort:Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/8280c88e121fd245