NCAA basketball keeps seeing big numbers; the WBC makes its mark; and NBC Sports’ John Fanta dishes on all things March Madness episode artwork

EPISODE · Mar 19, 2026 · 27 MIN

NCAA basketball keeps seeing big numbers; the WBC makes its mark; and NBC Sports’ John Fanta dishes on all things March Madness

from The Sports Media Podcast · host Sports Business Journal

On this week's pod, host and SBJ media reporter Austin Karp discusses the big audience numbers for college basketball’s regular season and the conference tournaments. Karp also looks at the healthy prospects for the WNBA with a CBA done, how the WBC delivered big numbers and the PWHL getting its first national TV deals done in the U.S. Plus, with the NCAA Tournament underway, NBC Sports’ John Fanta comes on to talk about the broader college hoops landscape. Sign up for SBJ 360, our free, daily newsletter. SBJ 360 delivers a concise, high-level overview of the most important stories shaping the sports industry. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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On this week's pod, host and SBJ media reporter Austin Karp discusses the big audience numbers for college basketball’s regular season and the conference tournaments. Karp also looks at the healthy prospects for the WNBA with a CBA done, how the WBC delivered big numbers and the PWHL getting its first national TV deals done in the U.S. Plus, with the NCAA Tournament underway, NBC Sports’ John Fanta comes on to talk about the broader college hoops landscape.

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NCAA basketball keeps seeing big numbers; the WBC makes its mark; and NBC Sports’ John Fanta dishes on all things March Madness

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