EPISODE · Jun 18, 2024 · 44 MIN
NDA’s An Audience With: Sir Martin Sorrell of S4 Capital
from New Digital Age · host New Digital Age
In the second of our special ‘An Audience With’ podcasts from Canne 2024, NDA editor sits down to chat with Sir Martin Sorrell, Co-Founder and Executive Chairman of S4 Capital. One of the ad industry’s biggest names, Sorrell shares his thoughts on how Cannes has changed over the past two decades, considers whether brands are ready for a first-party future and offers his take on the current marketplace. (“Digital keeps expanding, linear keeps contracting.”)
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NDA’s An Audience With: Sir Martin Sorrell of S4 Capital
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