EPISODE · Apr 2, 2026 · 1 MIN
Nearly 1 billion short-term rental nights booked across Europe in 2025.
from STR Unpacked · host Ben
Eurostat's full-year data puts the figure at 951.6 million guest nights — up 11% on 2024 and 32% on 2023 — booked via Airbnb, Booking.com, and Expedia. EunewsThe demand story is undeniable. July 2025 alone hit 148.5 million guest nights — a 10% year-on-year increase. EurostatBut the timing is worth noting.This record demand arrives just weeks before the EU's new data-sharing regulation kicks in. From 20 May, platforms must report listing-level booking activity to national authorities monthly Minut — giving regulators the visibility they've never had before.For years, enforcement lagged behind growth. That gap is closing fast.The European STR market has never been bigger. It's also never been more exposed to regulatory risk.
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Nearly 1 billion short-term rental nights booked across Europe in 2025.
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