Neil Schwartz Joins the Show! Discussing Utah Fandom, Our Growing Market and It's Challenges

What makes Utah such a growing market in sports right now? With talks of an MLB expansion franchise, the recent success of the Utah Mammoth, and the investments being made in the Jazz, Utah seems to be on FIRE! Special Guest Neil Schwartz sits down with us to talk about the Utah market, why bringing an MLB franchise to the state may be a tough ask, and why Utah can defy the odds anyway. Neil is the President of SBRnet, a research and data analytics company focused on the business of fandom. The company serves over 260 organizations seeking insights into sports fandom, consumer behavior, gambling trends, licensed merchandise sales, and sponsorship opportunities. He is also the founder of the annual Get in the Game Conference and hosts his own podcast, My First Job in Sports. SBRnet: https://sportsmarketanalytics.com/home.aspx Get in the Game Conference: https://getinthegameconference.net/GITG/Home.aspx My First Job in Sports Podcast: https://podcasts.apple.com/us/podcast/my-first-job-in-sports/id1582595426 If you like the content, please consider engaging with us on X, TikTok, and Instagram, all linked in our show bio. Ratings and reviews are most helpful so we can reach more Utah fans!