Neil Walshe - What if Pokies had losing sounds?!

Neil Walshe is a creative director in advertising and creator of the Losing Sound. Neil chatted to Clayton about his desire to see the addiction to pokies in Australia reduce. Australia has 20% of the worlds pokies while having less than 1% of the worlds population. Neil is now urging the Australian government and gaming authorities to take this crucial step of making a sound when players lose. Find out more about the story at: losingsound.comSee omnystudio.com/listener for privacy information.