Netflix’s Adjusted Outlook and Strategy Shift | Business and Finance News

Netflix’s latest earnings miss Wall Street’s expectations, forecasting $12.86B in revenue and $0.82 per share for Q3, below analysts’ $13B and $0.84 estimates. They’re also shifting focus, dropping quarterly viewing data reports to once a year starting 2027, echoing their earlier move to stop sharing subscriber counts. While their most recent quarter hit targets thanks to hits like “I Will Find You” and “Swapped,” the streaming giant faces mounting pressure from Disney, YouTube, and TikTok. To counter, Netflix is betting big on ads and gaming, aiming for $3B in ad revenue by year-end, fueled by live events like NFL games. Engagement remains steady, with viewing hours up 2% year-over-year — a sign they’re adapting to survive in a crowded, shifting media landscape. Listen in comfort:Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/f8bf11718d09c598