NETZ-SPEZIAL: Defluencing - Wem hilft es wirklich?

What this episode covers

Das Konzept „Defluencing“ wird oft als Gegenbewegung zum komsumorientierten Influencer-Content begriffen. Content Creator:innen raten dabei von Neukäufen ab, widerlegen Hypes und sprechen über mutmaßlich unperfekte Aspekte ihres Lebens oder Aussehens. Was bleibt aber von „Deinfluencing“ übrig, wenn es zu Ersatzkäufen führt und den Marktwert eines Influencers erhöht?

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Frequently Asked Questions

How long is this episode of Netz/Life Balance?

This episode is 22 minutes long.

When was this Netz/Life Balance episode published?

This episode was published on February 19, 2026.

What is this episode about?

Das Konzept „Defluencing“ wird oft als Gegenbewegung zum komsumorientierten Influencer-Content begriffen. Content Creator:innen raten dabei von Neukäufen ab, widerlegen Hypes und sprechen über mutmaßlich unperfekte Aspekte ihres Lebens oder...

Can I download this Netz/Life Balance episode?

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