Neuromarketing web episode artwork

EPISODE · Feb 27, 2015 · 1H 53M

Neuromarketing web

from HangoutON Podcast

Neuromarketing web es un conjunto de técnicas de marketing basadas en la neurociencia que se utilizan para ayudar a convertir en una web. Tanto si quieres vender un producto, lograr una suscripción o que tu visitante realice cualquier otra acción, el objetivo de una web es conseguir que cada visita se convierta en un objetivo cumplido y a esto te puede ayudar de forma eficaz el neuromarketing web. Un tema que analizamos a fondo y con múltiples ejemplos prácticos en HangoutON, tu canal divulgativo, con los siguientes invitados: - Jorge Gonzalez (https://twitter.com/kokebcn y http://www.xn--jorgegonzlez-kbb.com) Licenciado en Publicidad, Master en marketing de comunicación y GESCO.  Socio fundador y responsable de Marketing y comunicación de la Agencia Adrenalina (http://www.adrenalina.es) especializada en SEO, SEM, conversión, reputación online, marketing mobile y desarrollo web. Profesor en diversos Masters y cursos de marketing online y ponente asiduo en congresos de Internet y Marketing online.  - Isabel González (https://twitter.com/IsabelGSonline). Bióloga, especializada en biología molecular, marketing y negocios. Directora de Elneuromarketing (http://www.elneuromarketing.com), consultora dedicada a la tecnología del neuromarketing aplicado a empresas y negocios para mejorar las conversiones. Trabajan la comunicación entre consumidores y empresas para canalizar el objetivo de ventas a la estrategia comercial. - Roberto Pérez Marijuán (https://twitter.com/robervigo). Consultor, comunicador y formador especializado en neuromárketing y nuevas tecnologías para la gestión empresarial y  contertulio en programas de radio sobre nuevas tecnologías. Cofundador de Suma importancia (http://sumaimportancia.com), consultora especializada en pymes y socio consultor y director comercial de la Agencia de comunicación y publicidad especializada en Internet Visual Publinet (https://visualpublinet.com/es).   - Javier Gomez (https://twitter.com/javiergomez_eu y http://javiergomez.eu). Consultor de empresas y formador especializado en social media, marketing de guerrilla y persuabilidad web. Un guerrillero del social media marketing asesor de startups y especializado en obtener resultados rápidos y con pocos recursos con técnicas de growth hacker. 

Episode metadata supplied by the publisher feed · Published Feb 27, 2015

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Neuromarketing web es un conjunto de técnicas de marketing basadas en la neurociencia que se utilizan para ayudar a convertir en una web. Tanto si quieres vender un producto, lograr una suscripción o que tu visitante realice cualquier otra...

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