Never give up

It's April 2nd, and after a bit of a podcast break, here's a massive update: Insider, the subscription-based platform for musicians (think OnlyFans meets Spotify, but way better for artists), just launched a custom app for two Dartmoor-based artists. The results? Explosive. In this episode, I dive into: Why giving up is not an option How we hit a massive spike in users and revenue The power of building bespoke tools for artists Why fun and memes might be your startup’s secret weapon And how AI is becoming part of my marketing team (yes, really) I also talk about the creative joy of collaboration, ChatGPT as a “vibe marketeer,” and the meme-powered marketing strategy we're testing out. If you're building something for artists, or are an artist—this one's for you.