Never Multiply by 12 to Annualize Your Retention Numbers

from SaaS Metrics School · host Ben Murray

In episode #61, I dive into retention math. Gross revenue retention and net revenue retention are “must-have” metrics. But it gets confusing on how to properly annualize monthly retention numbers. - Don’t x 12 - To the power of - Annualize monthly, quarterly, and semi-annual How to create your MRR schedule lesson: https://www.thesaasacademy.com/offers/gmbMDsYN/checkout Subscribe to Ben’s SaaS newsletter: https://mailchi.mp/df1db6bf8bca/the-saas-cfo-sign-up-landing-page SaaS Metrics courses here: https://www.thesaasacademy.com/ Join Ben’s SaaS community here: https://www.thesaasacademy.com/offers/ivNjwYDx/checkout Follow Ben on LinkedIn: https://www.linkedin.com/in/benrmurray

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This episode was published on September 12, 2023.

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