New Customer Engagement Industry Benchmarks -- Ian Macleod // SALESmanago episode artwork

EPISODE · Dec 18, 2023 · 16 MIN

New Customer Engagement Industry Benchmarks -- Ian Macleod // SALESmanago

from MarTech Podcast ™ // Marketing + Technology = Business Growth

Ian Macleod, Chief Marketing Officer at SALESmanago, talks about the future of AI in marketing for eCommerce companies. There’s a growing demand for personalized customer experiences on eCommerce websites. But, are you collecting enough zero data to understand your customers and provide those personalized experiences across all your channels? Today, Ian discusses new customer engagement industry benchmarks. Show NotesConnect With: Ian Macleod: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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Ian Macleod, Chief Marketing Officer at SALESmanago, discusses new customer engagement industry benchmarks.

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