New frontier for gambling advertising and the cult of Swifties, Beliebers and Bey-hive episode artwork

EPISODE · Aug 25, 2025 · 54 MIN

New frontier for gambling advertising and the cult of Swifties, Beliebers and Bey-hive

from Life Matters - Full program podcast · host Australian Broadcasting Corporation

Since online gambling became widely accessible it's never been easier to spend big - and lose even bigger. It's opened up a new frontier for gambling advertising with companies offering huge sums to creators like Konrad Benjamin of Punters Politics to promote online casinos to their social media followers. Konrad and online gambling researcher Dr Mark Johnson dive into what can be done to control this nascent issue.Early findings from the Class Inclusion at Work report reveal that only 44% of class-marginalised workers were offered career development opportunities in the past year, compared with 76% of their more privileged peers. You'll hear about the impact this has from Catherine Hunter the CEO of Diversity Council Australia and Dr Angelo Capuano, law lecturer at Central Queensland University who faced social class barriers early in his career.Are you a Swiftie? Maybe a part of the Bey-hive? If you're a serious fan of any artist, you understand the hype when they announce a new album or tour. When Taylor Swift announced her new album last week, it sent fans into overdrive, many of whom have already had an almost a religious experience at her shows. You'll hear from consumer behaviour expert Paul Harrison about why a select few celebrities inspire such fanaticism.Jordan Fyfe is a disabled artist, researcher and advocate who is currently finishing her PhD, and an ABC Top 5 Arts Resident for 2025. Her research focuses on the many barriers that face people with disabilities to attend or work in the arts - and what needs to change to improve access. 

Since online gambling became widely accessible it's never been easier to spend big - and lose even bigger. It's opened up a new frontier for gambling advertising with companies offering huge sums to creators like Konrad Benjamin of Punters Politics to promote online casinos to their social media followers. Konrad and online gambling researcher Dr Mark Johnson dive into what can be done to control this nascent issue. Early findings from the Class Inclusion at Work report reveal that only 44% of class-marginalised workers were offered career development opportunities in the past year, compared with 76% of their more privileged peers. You'll hear about the impact this has from Catherine Hunter the CEO of Diversity Council Australia and Dr Angelo Capuano, law lecturer at Central Queensland University who faced social class barriers early in his career. Are you a Swiftie? Maybe a part of the Bey-hive? If you're a serious fan of any artist, you understand the hype when they announce a new album or tour. When Taylor Swift announced her new album last week, it sent fans into overdrive, many of whom have already had an almost a religious experience at her shows. You'll hear from consumer behaviour expert Paul Harrison about why a select few celebrities inspire such fanaticism. Jordan Fyfe is a disabled artist, researcher and advocate who is currently finishing her PhD, and an ABC Top 5 Arts Resident for 2025. Her research focuses on the many barriers that face people with disabilities to attend or work in the arts - and what needs to change to improve access.

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New frontier for gambling advertising and the cult of Swifties, Beliebers and Bey-hive

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This episode was published on August 25, 2025.

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Since online gambling became widely accessible it's never been easier to spend big - and lose even bigger. It's opened up a new frontier for gambling advertising with companies offering huge sums to creators like Konrad Benjamin of Punters Politics...

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