👶 “New generation, who dis?” — Gen Alpha’s birth. Pop-Tarts’ mascot. BYD beating Tesla.

What comes after Gen Z? It’s Gen Alpha — Marketers are turning their attention to the children of Millennial parents, and we are too. Pop-Tart was the star of the College Football bowls season, thanks to their mascot — Because Kellogg’s new strategy is to give their snacks arms and legs. And Tesla has always been (by far) the king of electric cars… until now — Because China’s BYD is now outproducing the electric OG.$K $TSLA $BYDDYSubscribe to our newsletter: tboypod.com/newsletterWant merch, a shoutout, or got TheBestFactYet? Go to: www.tboypod.comFollow The Best One Yet on Instagram, Twitter, and Tiktok: @tboypodAnd now watch us on Youtube Hosted on Acast. See acast.com/privacy for more information.

What this episode covers

What comes after Gen Z? It’s Gen Alpha — Marketers are turning their attention to the children of Millennial parents, and we are too. Pop-Tart was the star of the College Football bowls season, thanks to their mascot — Because Kellogg’s new strategy is to give their snacks arms and legs. And Tesla has always been (by far) the king of electric cars… until now — Because China’s BYD is now outproducing the electric OG.$K $TSLA $BYDDYSubscribe to our newsletter: tboypod.com/newsletterWant merch, a shoutout, or got TheBestFactYet? Go to: www.tboypod.comFollow The Best One Yet on Instagram, Twitter, and Tiktok: @tboypodAnd now watch us on Youtube Hosted on Acast. See acast.com/privacy for more information.

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This episode was published on January 3, 2024.

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