New-look Rockets: Behind the scenes of uniform, logo changes

Championship yellow is back, as is the Dunkstronaut! Jose Lopez, senior creative director of the Rockets, and Taylor French, director of marketing operations, speak with Ben DuBose and Dave Hardisty regarding Houston’s new look for the 2026-27 season and beyond.Discussion topics include the intentionality behind changing the logos, jerseys, and uniforms; the process of working with the NBA, Nike, and other key stakeholders; feedback from players and ownership; and what the new look will mean for fans and the organization over the years ahead.The complete press release announcing the changes, along with photos and videos of the new threads, can be read at clutchfans.net.Support our partners and sponsors! Also, please subscribe and leave a positive review at your podcast home of choice.