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New Retail Media Strategy Benchmark Study - Where do you rank?, with Gregor Murray, VP of Strategy, Digital Commerce Global episode artwork

EPISODE · Aug 25, 2025 · 47 MIN

New Retail Media Strategy Benchmark Study - Where do you rank?, with Gregor Murray, VP of Strategy, Digital Commerce Global

from Unpacking the Digital Shelf · host Digital Shelf Institute

Digital Commerce Global recently came out with their 3rd annual deep-dive benchmark study on how brands are managing their retail media strategy (or, not.) The study’s author, Gregor Murray, VP of Strategy, Digital Commerce Global, returns to the podcast with all the key results that point towards the urgent opportunities for instituting organizational, financial, and measurement rigor in this critical but complex part of your digital commerce success strategy.

What this episode covers

Digital Commerce Global recently came out with their 3rd annual deep-dive benchmark study on how brands are managing their retail media strategy (or, not.) The study’s author, Gregor Murray, VP of Strategy, Digital Commerce Global, returns to the podcast with all the key results that point towards the urgent opportunities for instituting organizational, financial, and measurement rigor in this critical but complex part of your digital commerce success strategy.

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New Retail Media Strategy Benchmark Study - Where do you rank?, with Gregor Murray, VP of Strategy, Digital Commerce Global

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Frequently Asked Questions

How long is this episode of Unpacking the Digital Shelf?

This episode is 47 minutes long.

When was this Unpacking the Digital Shelf episode published?

This episode was published on August 25, 2025.

What is this episode about?

Digital Commerce Global recently came out with their 3rd annual deep-dive benchmark study on how brands are managing their retail media strategy (or, not.) The study’s author, Gregor Murray, VP of Strategy, Digital Commerce Global, returns to the...

Can I download this Unpacking the Digital Shelf episode?

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