EPISODE · Aug 25, 2025 · 47 MIN
New Retail Media Strategy Benchmark Study - Where do you rank?, with Gregor Murray, VP of Strategy, Digital Commerce Global
from Unpacking the Digital Shelf · host Digital Shelf Institute
Digital Commerce Global recently came out with their 3rd annual deep-dive benchmark study on how brands are managing their retail media strategy (or, not.) The study’s author, Gregor Murray, VP of Strategy, Digital Commerce Global, returns to the podcast with all the key results that point towards the urgent opportunities for instituting organizational, financial, and measurement rigor in this critical but complex part of your digital commerce success strategy.
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New Retail Media Strategy Benchmark Study - Where do you rank?, with Gregor Murray, VP of Strategy, Digital Commerce Global
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