EPISODE · Jan 9, 2018 · 45 MIN
New Year, New Ads: Facebook Ads Best Practices for 2018
from The Unofficial Shopify Podcast · host Kurt Elster
You already know Facebook is the #1 acquisition channel for your online business. We’re seeing clients with 4-6x returns on ad spend using Facebook ads. But Facebook is a rapidly evolving platform. It seems like new features are being added every day. So what should we ad types and features should you be looking to use to grow your Shopify store as we start 2018? Joining us to discuss is Facebook ads guru Mojca Zove. Mojca is a Facebook Ads expert, author, and international speaker. Her work focuses on helping multimillion-dollar businesses generate more leads and increase profits with a carefully developed Facebook Advertising Strategy, so they can devote their time to other aspects of their business. She’s also the author of the Facebook Ads Manual: Everything You Need To Know To Get Started and the creator of The Facebook Ads Academy. Listen now. — Subscribe to The Unofficial Shopify Podcast via Email Subscribe to The Unofficial Shopify Podcast on iTunes Subscribe to The Unofficial Shopify Podcast on Stitcher Subscribe to The Unofficial Shopify Podcast via RSS Join The Unofficial Shopify Podcast Facebook Group Work with Kurt — Learn: The essential Facebook Ads Strategy for an ecommerce business Facebook’s most important new features for merchants The best ad types for Shopify stores Links Mentioned: Get Mojca’s free Facebook ads email course Super Spicy Media Free Guide I want to send you a sample chapter of Ecommerce Bootcamp, absolutely free. Tell me where to send your sample at ecommerce-bootcamp.com
What this episode covers
You already know Facebook is the #1 acquisition channel for your online business. We’re seeing clients with 4-6x returns on ad spend using Facebook ads. But Facebook is a rapidly evolving platform. It seems like new features are being added every day. So what should we ad types and features should you be looking to use to grow your Shopify store as we start 2018? Joining us to discuss is Facebook ads guru Mojca Zove. Mojca is a Facebook Ads expert, author, and international speaker. Her work focuses on helping multimillion-dollar businesses generate more leads and increase profits with a carefully developed Facebook Advertising Strategy, so they can devote their time to other aspects of their business. She’s also the author of the _Facebook Ads Manual: Everything You Need To Know To Get Started_ and the creator of _The Facebook Ads Academy_. Listen now.
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New Year, New Ads: Facebook Ads Best Practices for 2018
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