News – 5 Amazon Updates für deinen Oktober-Boost

Die Amazon Marketing Cloud ist ab sofort für alle offen: Großartige Neuigkeiten für alle, die datengetrieben arbeiten! Außerdem testet Amazon mit Shoppable Collections ein neues, visuelles Anzeigenformat. In dieser News-Folge liefern wir dir diese und weitere spannende Amazon PPC Updates der letzten Wochen. Wie immer mit klarer Einordnung für deine Kampagnen-Performance. Alle Themen der Episode im Überblick: News #1: Die AMC ist offen für alle (00:30)News #2: Amazon führt Shoppable Collections als Beta ein (01:05)News #3: Sponsored Products Kampagnen auf Amazon Haul ausrichten (01:45)News #4: Amazon erhöht die Bids automatisch an Event-Tagen (02:55)News #5: Amazon kooperiert mit Netflix (03:58)Links & Ressourcen:Hol dir dein Amazon PPC Update – 1x im Monat – ADFERENCE NewsletterSkaliere Sponsored Products Zielgruppen – Lass den brandneuen ADFERENCE Audience Bid Optimizer für dich arbeitenFragen & Anregungen:Hintergründe sowie weiterführende Informationen zum Podcast findest du unter: https://www.adference.com/podcast-vitamin-aFür Fragen und Feedback schreib mir auf LinkedIn: https://www.linkedin.com/in/florian-nottorf/ oder hinterlasse einen Kommentar auf YouTube: https://www.youtube.com/@ADFERENCEMail: [email protected] 

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This episode is 5 minutes long.

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This episode was published on October 1, 2025.

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