News – 5 Amazon Updates im September

Sponsored Display bekommt mit “Optimized Targeting” endlich Auto-Kampagnen, Varianten-Designs ohne Umsatz verschwinden von der Plattform und Amazon baut fleißig neue KI-Features ein. Florian hat diese und weitere Highlights für dich eingeordnet, damit du keine Chance verpasst.Alle Themen der Episode im Überblick: News #1: Amazon führt Auto-Kampagnen für Sponsored Display ein (00:25)News #2: Amazon entfernt Varianten-Designs ohne Umsatz (01:54)News #3: Immer mehr integrierte KI Features auf Amazon (03:15)News #4: Prime-Exklusiv-Angebote jetzt das ganze Jahr über schalten (04:24)News #5: Neue Benutzeroberfläche für die Erstellung von Kampagnen (05:00)Links & Ressourcen:Lass den brandneuen ADFERENCE Audience Bid Optimizer für dich arbeitenHol dir dein Amazon PPC Update – 1x im Monat – ADFERENCE NewsletterFragen & Anregungen:Hintergründe sowie weiterführende Informationen zum Podcast findest du unter: https://www.adference.com/podcast-vitamin-aFür Fragen und Feedback schreib mir auf LinkedIn: https://www.linkedin.com/in/florian-nottorf/ oder hinterlasse einen Kommentar auf YouTube: https://www.youtube.com/@ADFERENCEMail: [email protected] 

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This episode was published on September 3, 2025.

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