EPISODE · Sep 8, 2024 · 38 MIN
Newscast 7: Can Starbucks return to Pike Place?
from Loyalty Wired · host Loyalty Wired
In this special segment, Rick Ferguson stands inside of Starbucks’ original Pike Place Market store in Seattle and asks: Can Starbucks leverage its loyalty program and its vaunted digital wizardry to recapture its corporate soul? Plus, we dive into research on Australian customer loyalty and chat with the VP of Marketing for Canada's Air Miles Reward Program.
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Newscast 7: Can Starbucks return to Pike Place?
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