NFTs, Metaverses, and More! Unlock the Future of Business Engagement | Joeri Billast

In this episode of the Marketing Boost Solutions, Capt. Marco features Joeri Billast, also known as 'The Web3 CMO', a renowned Web3 strategist. Recognized for his work as a Fractional CMO in B2B tech and hosting the 'Web3 CMO Stories', Joeri leverages cutting-edge technologies like NFTs and the Metaverse to engage with customers in new ways, build brand awareness, and expand into new markets. Inspiring conversations with marketing leaders and tech entrepreneurs from all over the world, Joeri has over 20 years of enriching experience as a digital enabler in business intelligence, digital marketing, business strategy, and financial analysis, well-equipped to guide your business into the thriving world of Web3, including AI. This episode is packed with insights and practical advice on navigating the new world of web3 marketing. Find out more about Joeri Billast below: Websites:https://webdrie.net/ LinkedIn: https://www.linkedin.com/in/joeribillast/ Facebook: https://www.facebook.com/joeri.billast/ Not a MarketingBoost Solutions member yet? Book a free Brainstorming Session with our team today to learn more about our travel incentives. Click here:https://api.automationbooster.com/widget/appointment/brainstorm-session/mb Whether you are a start-up or a well-established business, you need to have a robust platform to help you scale your business with the ease of automating Marketing Boost travel incentives. Schedule a call with our team to explore what Automation Booster can do for you. Book here: https://api.automationbooster.com/widget/bookings/brainstorm-session/ab Timestamps: [00:18:48] Explains how web3 domain names are like digital identities and how to create one. [00:19:58] Discusses how NFTs can be linked to wallet addresses for access to digital content and as a form of authentication. [00:24:18] Explores using NFTs to grant access to online communities and different tiers of access within those communities. [00:29:09] Discussion on whether NFTs have their own built-in community or communication platform and the need for external software and community platforms. [00:31:08] Exploration of the size and acceptance of the metaverse community, its different applications, and the immersive networking experiences it offers. [00:36:17] Insights into the demographics of web3 users, including gamers, experienced entrepreneurs, and marketers, and the opportunities it presents for fashion brands and unique digital purchases. [00:38:35] Using NFTs for fashion, concerts, and events in the metaverse. NFTs as proof of ownership and unique digital collectibles. [00:39:26] Exploring opportunities for smaller businesses in the metaverse and virtual meetings. Branding and utilizing the growing web3 community. [00:40:23] Creating a virtual penthouse in the metaverse as a marketing strategy. Using NFTs and videos to engage visitors and provide more immersive experiences. [00:48:04] Introduction to web3 marketing and NFTs Description: Joeri discusses his transition from hosting the KMO Stories podcast to the Web3 CMO Stories podcast, and mentions the availability of the podcast on various platforms. He also mentions exploring metaverses and the concept of using NFTs as digital collectibles and access passes. [00:49:12] Using avatars in different metaverses Description: Joeri talks about the challenge of using different avatars in separate metaverses and mentions a solution called Ready Player Me avatars, which can be used across multiple metaverses. [00:50:15] Joeri’s NFT platform and book release Description: Yuri promotes his NFT platform, CMO-Stories, and announces the release of his book, "The Most Amazing Marketing Book Ever." He explains the benefits of purchasing the NFT version of the book, including physical copies, access to a mastermind, and an experience in the metaverse.