Nibbles 01 - How To Build Brands With Character That Actually Stand Out In Crowded Categories - Barry Darnell & Mike Johns

from HUNGRY. · host Dan Pope

This episode is a wonderful collaboration with the design wizards and complete legends Barry Darnell & Mike Johns, co-founders of Analogue **Thank me later, download the presentation deck here. What ON EARTH ACTUALLY is a brand? I ask all guests. Fountains of wisdom surface “Brand is what people say about you when you’re not in the room" - Ed Williams & Jamie Laing, Candy Kittens "Brand is a personality” - Camilla Barnard, Rude Health “Brand is a collection of people with aligned values” - Barry Darnell, &SODA “Brand is an entity and how you show up” - Ellie Webb, Caleno How to create a brand that palpably tickles consumers souls? Sings and sparkles and gorgeously glows on shelf Leaves consumers head-over-heels-in-love Well, Good News The first HUNGRY NIBBLES episode with Barry Darnell & Mike Johns is NOW LIVE Short, snappy, specific podcast episodes. Barry and Mike, very kindly pulled together an accompanying deck. Sommelier's Suggestion: Read the deck Listen to the podcast episode Reflect on your brand Don’t scoff hastily. Absorb slowly. Enjoy irresponsibly Still rather Hungry ?I write extra content on LinkedIn - follow here Feeling cute, might delete? Follow us on Insta, hun 🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://www.instagram.com/_hungry.pod/)

Episode metadata supplied by the publisher feed · Published Nov 17, 2022

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Nibbles 01 - How To Build Brands With Character That Actually Stand Out In Crowded Categories - Barry Darnell & Mike Johns

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