Niche Down or Watch Your Startup Die | The Scaling CEO Podcast

In this episode, I sit down with Karl Hughes to talk about what it really takes to scale a business when the playbook stops working. Karl shares why Draft.dev grew fast, why it slowed down, and the lessons he learned by going back to the basics. We talk about niching down, staying close to your customers, removing yourself from day-to-day work, and the new pressure AI is putting on every service company.