Nick Chappell - Co-CEO & Founder, Verbal Beginnings

In this episode of Tim Talks: Behavioral Health, host Tim Zercher sits down with Nick Chappell, Co-CEO and Founder of Verbal Beginnings, a leading provider of home-based and center-based Applied Behavior Analysis (ABA) therapy for children with Autism Spectrum Disorder.Nick shares his journey from direct work with children and families to co-founding Verbal Beginnings in 2011 alongside Diana Wolf, driven by a mission to expand access to high-quality, team-based ABA care in underserved areas like Maryland. He discusses the importance of strong culture combined with effective therapy, building operational infrastructure to support clinical excellence, navigating the fast-changing ABA landscape, and the power of brand reputation and word-of-mouth in a competitive market.Tune in for practical insights on leadership, scaling ethically, marketing in behavioral health, and adapting to emerging trends like AI - all while keeping clinical quality and family impact at the core.Whether you're an ABA provider, clinician, or leader in behavioral health, this candid 10-minute conversation delivers real-world lessons on growing access to care without compromising standards.