Nick Hailer #59

In this conversation, Nick Hailer, the marketing director for @CageTitans discusses the strategies and challenges of promoting regional MMA events. He highlights the importance of building a genuine human connection with fans and fighters, telling their stories, and creating a community around the promotion. Nick also emphasizes the value of regional MMA shows in providing a unique and immersive experience for fans, as well as opportunities for fighters to showcase their skills and develop their careers. He shares his vision for expanding brand partnerships and merchandise to further elevate the Cage Titans brand. Takeaways ♦︎ Building a genuine human connection with fans and fighters is crucial for the success of a regional MMA promotion. ♦︎ Telling the stories of fighters and creating a community around the promotion helps to engage fans and build a loyal following. ♦︎ Regional MMA shows provide a unique and immersive experience for fans, allowing them to interact with fighters and be part of a passionate community. ♦︎ Expanding brand partnerships and merchandise can help generate revenue and support the growth of the promotion. Chapters 00:00 Introduction and Background 02:02 Transition to Marketing Director of Cage Titans 07:58 Marketing Strategies of Cage Titans 10:24 Promoting Fighters and Building the Brand 14:36 Success of Cage Titans Fighters 16:32 Challenges in Regional Sports Promotion 20:16 Measuring Success and Future Strategies 24:42 Expanding Brand Partnerships and Merchandise 28:04 Closing Remarks and Shoutouts HOW AM I DOING? Please Like, Subscribe, and Comment below. Fight Capital is now available on all of these platforms: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@FightCapitalGlobal ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ on Youtube⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Fight Capital on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@fightcap on X⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe for free on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@fightcapitalglobal on Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Sign up for your favorite platforms to get a first look at content as I embark on a journey into the world of combat sports and its thriving business. Stay updated with exclusive fighter interviews, in-depth event analysis, and insightful industry insights.