EPISODE · Feb 18, 2020 · 33 MIN
Nick Hockley And Darren Talk About Marketing And Sports Sponsorship
from Managing Marketing · host TrinityP3
Nick Hockley is the Chief Executive of the ICC T20 World Cup in Australia. He talks about the changing face of sports sponsorship and the increasing opportunities for organisations to become involved in engaging communities by going beyond naming and signage rights in their sponsorships. He highlights the insights from his involvement from the London Olympics and Paralympics in 2012, a signage and naming-right free event. And champions the opportunities of the ICC T20 World Cup, particularly the Women’s Series that culminates with the final on International Women’s Day. https://www.trinityp3.com/2020/02/marketing-and-sports-sponsorship/
What this episode covers
Nick Hockley is the Chief Executive of the ICC T20 World Cup in Australia. He talks about the changing face of sports sponsorship and the increasing opportunities for organisations to become involved in engaging communities by going beyond naming and signage rights in their sponsorships. He highlights the insights from his involvement from the London Olympics and Paralympics in 2012, a signage and naming-right free event. And champions the opportunities of the ICC T20 World Cup, particularly the Women’s Series that culminates with the final on International Women’s Day. https://www.trinityp3.com/2020/02/marketing-and-sports-sponsorship/
NOW PLAYING
Nick Hockley And Darren Talk About Marketing And Sports Sponsorship
No transcript for this episode yet
Similar Episodes
No similar episodes found.
Similar Podcasts
No similar podcasts found.