Nicolas Reichen, Global social media manager at the IOC

In this episode of The Free League for 2026, we sit down with Nicolas Reichen — Bernese-Jurassian basketball player and coach, and a sports enthusiast through and through. A loyal supporter of HC Bienne, Olympiacos Basket, and the Seleção, he lives by a true team-first philosophy: for him, basketball is above all a school of sharing and collective growth — in victory and in defeat alike. A deeply Olympic mindset.We've known each other for over thirteen years, and that closeness shapes this conversation about his vision of sport: performances, world records, but also everything beyond the final score — fair play, values, and the memory of great sporting moments. A candid talk on what truly makes a team great.At the IOC, his job is telling Olympic stories that make people happy and curious to learn more about often-forgotten feats. Across YouTube, TikTok, and X, he shapes the live narrative during and after the Games. He recalls his first Olympics in Rio, where he interviewed New Yorker Carmelo Anthony, a Team USA standout at the time. We also talk Paris 2024 — home to one of the greatest Olympic basketball tournaments ever played. Hosted on Acast. See acast.com/privacy for more information.