Nicole Wilson on the Evolution of Sits & Wiggles episode artwork

EPISODE · May 8, 2026 · 17 MIN

Nicole Wilson on the Evolution of Sits & Wiggles

from Conversations with Rich Bennett · host Rich Bennett

What does it really take to run a successful pet care business while adapting to changing client needs, staffing challenges, and even snowstorms? In this episode of Conversations with Rich Bennett, Nicole Wilson returns to the show to share the story behind the rebranding of her business from Your Pet Au Pair to Sits & Wiggles Pet Care.Nicole opens up about why she decided to step away from public dog sitting services, how dog walking became the company’s “bread and butter,” and why more millennials and Gen Z pet owners are choosing cats over dogs. She also shares some unforgettable stories about caring for alpacas, snakes, sugar gliders, and more.In this episode, you’ll hear: Why Nicole changed the company’s name  The biggest challenges in the pet care industry  How weather impacts pet services  Safety tips for pets during winter months  The realities of managing a growing team Learn more about Sits & Wiggles Pet Care: https://sitsandwiggles.comFollow Sits & Wiggles Pet Care: Facebook & Instagram: Sits and Wiggles Pet CareIf you enjoyed this episode, please subscribe, leave a review, and share it with fellow pet lovers. Send us Fan MailCelebrate the Magic of Words in Bel Air, Maryland!https://bookfairatbelair.org/Your Pet AuPairAt Sits & Wiggles, we don’t just care for pets. We care for your pet, exactly the way they like it.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showRate & Review on Apple Podcasts Follow the Conversations with Rich Bennett podcast on Social Media:Facebook – Conversations with Rich Bennett Facebook Group (Join the conversation) – Conversations with Rich Bennett podcast group | FacebookTwitter – Conversations with Rich Bennett Instagram – @conversationswithrichbennettTikTok – CWRB (@conversationsrichbennett) | TikTokSponsors, Affiliates, and ways we pay the bills:Hosted on BuzzsproutSquadCastSubscribe by Email

What does it really take to run a successful pet care business while adapting to changing client needs, staffing challenges, and even snowstorms? In this episode of Conversations with Rich Bennett, Nicole Wilson returns to the show to share the story behind the rebranding of her business from Your Pet Au Pair to Sits & Wiggles Pet Care. Nicole opens up about why she decided to step away from public dog sitting services, how dog walking became the company’s “bread and butter,” and why more...

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Nicole Wilson on the Evolution of Sits & Wiggles

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This episode was published on May 8, 2026.

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What does it really take to run a successful pet care business while adapting to changing client needs, staffing challenges, and even snowstorms? In this episode of Conversations with Rich Bennett, Nicole Wilson returns to the show to share the...

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