Nicole Yershon: The Importance of Asking ‘Why’ as a Leader

In this week’s episode I speak to Nicole Yershon, Founder and CEO of the NY Collective.Join us whilst we talk about having the courage to ask ‘why’ as a leader, so that you can find the truth and understand what’s needed.Nicole also shares her experience on how she created money for a project that had no budget, and how she did it!Key takeaways include:Why you must take responsibilityCreating trust and empowerment in your teamTips and strategies to make change happenNicole is an executor, a consultant, a coach, a speaker, a judge, a mentor, a ‘super-connector’ and Amazon #1 Best Selling author. She is one of the Drum’s 25 Women Who Shaped The Digital Industry in the last 25 Years. Wired Magazine’s top 100 - first annual survey of Britain’s Digital Power brokers. A Women in IT Finalist. Nicole is the founder of The NYC and before that the Ogilvy Labs – the dedicated Innovation unit of Ogilvy & Mather Group. Part of WPP Group plc.Just a few of the clients she has worked with over recent years. Danone, Havas, Amex, IBM, Ravensbourne University, BP, London Business School, E&Y, Accenture, Pfizer, GA Group, Great Western Railways (GWR), Go Compare/WeFlip™, Unilever, BA and Whitbread. Follow Joanna Howes and The Change Creators:website: https://www.thechangecreators.comlinkedin: https://www.linkedin.com/in/joannahowes/ 👍 Stay inspired by joining our YouTube community! Click the link, hit the subscribe button, leave a comment, and never miss an episode. Your support helps us empower courageous leaders like you!https://www.youtube.com/channel/UC2kZ-x8fDHKEVb222qpQ_NQ🚀 Elevate Your Leadership:Book a call for transformative leadership and team coaching:Website: https://thechangecreators.com LinkedIn: https://www.linkedin.com/in/joannahowes/ → Join our newsletter for courageous leadership insights and advice. 👉 Subscribe here: https://the-change-creators.kit.com/1a5f3c9e54