Nielsen's Marcia Webb Talks to Ken Ouimet About the New Role of Fresh in Personalization episode artwork

EPISODE · Jan 3, 2020 · 7 MIN

Nielsen's Marcia Webb Talks to Ken Ouimet About the New Role of Fresh in Personalization

from Engage3: Trends in Retail Technology · host Marielle Fong

Ken Ouimet and Marcia Webb discussed the new role of fresh in personalization, how variable weight products now account for 75% of deli and produce sales, how health can be a differentiator, and why “data without insights is just overhead.” This is Part 1 of 3 videos of Ken Ouimet’s conversation with Marcia Webb, VP of Retail at Nielsen, at GroceryShop in September 2019.

Episode metadata supplied by the publisher feed · Published Jan 3, 2020

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Nielsen's Marcia Webb Talks to Ken Ouimet About the New Role of Fresh in Personalization

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