Nike Lost $790M After Colin Kaepernick Ad: What Really Happened Next

Remember when everyone said Disney was finished after they took a stand on Florida's "Don't Say Gay" bill? Stock analysts predicted doom, conservative groups called for boycotts, and headlines screamed about Disney going "woke" and going broke. Fast forward to today: Disney's stock just hit all-time highs. Emma Reid digs into what actually happened when companies choose politics over profits. 🎯 What You'll Learn: • Why Target's stock dropped 13.5% during Pride month but bounced back stronger than ever • The real financial impact of Nike's Colin Kaepernick campaign (spoiler: they made billions) • How Bud Light lost the top beer spot but Anheuser-Busch's overall profits tell a different story • The surprising data on diversity and company performance that Wall Street doesn't want you to know 👤 Perfect for: lifelong learners and anyone who wants to understand what really drives stock prices beyond the Twitter outrage cycle. 📍 Chapters: [00:00] Emma Reid breaks down Disney's "woke" controversy and stock surge [02:15] Target's Pride backlash: what the numbers actually show [04:30] Nike's Kaepernick bet: how controversy became profit [06:45] The Bud Light case study: when boycotts actually work [08:30] The diversity data that changes everything about "woke capitalism" [11:00] What this means for your investment decisions The truth is messier than the headlines suggest. Companies that take progressive stances do face short-term hits, but the long-term financial picture tells a completely different story. Emma breaks down the actual data so you can see past the noise and understand what really moves markets. 🔔 Never miss an episode: Follow The Invisible Hand on Spotify and Apple Podcasts. New episodes drop daily, and tomorrow Emma's covering why your grocery bill keeps going up even though inflation is "under control." 🔍 Topics: Disney stock, woke capitalism, Nike Kaepernick, Target boycott, corporate diversity Get new episodes at The Invisible Hand ----- Keywords: financial freedom, get rich quick, financial scams, economic news Learn more about your ad choices. Visit megaphone.fm/adchoices