Nikolaas van de Loock of Rite on Design, Boutique Sports and the Marathon des Sables

Want to know how successful founders turn ideas into empires? Listen to Founder Radio for inside stories from innovative entrepreneurs from all over the globe. Hit follow on your podcast app or YouTube for instant updates!Niko is the founder of Rite Studios, a boutique sports chain from Belgium. He's started his career at Unilever and has held Strategy and General Manager roles at Uber in India, the Middle East and Europe. In this episode, we discuss The founding of RiteThe development sports has gone through in the last 50 yearsThe challenges he sets himself, things he's struggled with, and the Marathon des Sables, a gruelling 250km ultrarun through the Sahara DesertEnjoy listening!