EPISODE · Feb 26, 2026 · 4 MIN
No. 2: Fashion houses are building AI hardware businesses faster than tech companies
from The Pattern · host Mike Litman
Culture Pulse: 76. Tech companies are courting fashion brands because they've realised: the hard part isn't building AI glasses—it's getting humans to wear them. Hardware wars just moved to Milan. Read the full edition: https://thepattern.media/editions/2026-02-26.html
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No. 2: Fashion houses are building AI hardware businesses faster than tech companies
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